SOLVE THE
UNTHINKABLE
“ We Can Make always bring that little extra.” Mark Downes - Head of Content - The Earth Prize
THE CHALLENGE
We were invited by The Earth Prize to look at elevating their current motion graphics package.
THE SOLTION
We current Earth Prize branding utilises speech marks as it’s logo mark. We took this and made it the catalyst for all the motion. We also used the 66 / 99 as a speed for the velocity of the motion elements. This allowed the animation to have a really consistent look and feel.
THE PROCESS
We ran with the 66/99 velocity and the use of the speech marks and just started to experiment. This is just the beginning and we hope to carry on building on this early progress.
THE RESULTS
The Earth Prize branding has gone from strength to strength.